powbab® News

Benefits of Baobab

Posted on October 15, 2015 by powbab team | 0 Comments

The benefits of eating baobab are numerous. Our products are focused on the baobab fruit with providing our customers natural products that are Non-GMO Project Verified.

Reasons why we should eat baobab:

  1. Baobab is packed with antioxidants.
  2. Baobab is high in Vitamin C.
  3. Baobab is 50% fiber which is excellent for the digestive system.
  4. Baobab has other vitamin and minerals including electrolytes, potassium, thiamin, Vitamin B6, and calcium.

Here at powbab®, we are dedicated to providing our customers with a premium quality baobab. Our powbab® baobab is IMO certified socially responsible and is Fair Trade. Our powbab® baobab also delivers a powerful Vitamin C content. The benefits of baobab in our daily diet is desirable and we make it available to you through retailers who carry our products.

We have recipes for our baobab powder that are easy to follow and incorporate into your everyday diet.

Learn more about Why Eat Baobab?

Learn more about The Baobab Tree.

Posted in baobab, baobab tree, healthy, powbab

How Old are Baobab Trees?

Posted on October 01, 2015 by powbab team | 0 Comments

Baobab trees are very old. But, just how old? When you talk with African villagers who live around these trees, the trees have been there for their generation, their parents' generation, and it has been passed down that these trees have been there for a very, very long time. Stories and oral traditions tell us that many of these baobab trees are ancient and have long histories, outliving previous generations.

However, more recently, research by a team of scientists has begun and some findings have come on genus Adansonia, investigating large individuals of the most widespread Malagasy species. The research also intends to identify the oldest baobabs of Madagascar. What an exciting topic for us as we learn more about these incredible, ancient trees!

Some conclusions up front are that they "found that all large African baobabs are multi-stemmed and exhibit preferentially ring-shaped structures; the oldest dated specimens were found to be between 1,000 and 2,000 years old."


Fig 1. Map of Madagascar, showing the Toliara province (in yellow) and the position of the Tsimanampetsotse National Park (marked by the red arrow). doi:10.1371/journal.pone.0121170.g001

We would like to introduce you to the oldest Baobab tree of the group: The”Grandmother” (La grand-mère).  Grandmother baobab lives at an altitude of 36 m and has a height of 7.47 m with a circumference at breast height (cbh) of 9.67 m. Wow! Maybe we should call her the matriarch Baobab of the area. The researchers observe what they call "various sized bulbuous formations" on the trunk of Grandmother, which looks strange yet is so unique.


Fig 2. General view of the old Grandmother. doi:10.1371/journal.pone.0121170.g002

Through radio carbon dating, Grandmother is estimated to be 1,070 years old as of 2014. Not all baobab trees live to be that old; however, for Grandmother, what an incredible feat to survive so long.

Baobab has so many stories to tell, and we are honored to be bringing the world a little closer to the precious fruit of these magnificent trees. Nature is beautiful.


Source: "Searching for the Oldest Baobab of Madagascar: Radiocarbon Investigation of Large Adansonia rubrostipa Trees." Authors: Adrian Patrut, Karl F. von Reden, Pascal Danthu, Jean-Michel Leong, Pock-Tsy, Roxana T. Patrut, Daniel A. Lowy. Published 2015.

What does powbab taste like? [VIDEO]

Posted on September 24, 2015 by powbab team | 0 Comments

What do people think about powbab?  Here are some thoughts from our newest fans at a local grocery store in Atlanta!  We missed capturing their initial reaction, but boy, were they excited about the flavor of our baobab superfruit chews®

Posted in baobab, powbab, powbab fans

Vacation with powbab!

Posted on September 21, 2015 by powbab team | 0 Comments

Vacation with @powbab! Traveling with antioxidants in hand is made possible with our powbab baobab superfruit chews R. #immunityboost #ineedit #travel #vacation #stayhealthy #enjoy #enjoyentirevacation #healthyrescue #gethealthy #texas #planeride #fun #raw #fruitchews

A photo posted by powbab (@powbab) on

Posted in powbab

New York Fashion Week 2016 with powbab

Posted on September 11, 2015 by powbab team | 0 Comments

new york fashion week spring 2016

We are sharing the baobab love with one of our favorite events to sponsor - New York Fashion Week Spring 2016 from September 10-17.  Fashion, trends and superfood go together, and as our third year as sponsor at these spectacular events, we are always excited for people to try our powbab® baobab superfruit chews®.  Models showed off some amazing ensembles, as you can see from a picture above (Source: nyfw.com). We are pleased to support and be a part of the fashion movement that brings together people from all over the world. We are even more pleased that we can share our baobab chews with the fashion world.


Posted in powbab, powbab events, powbab press

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